La Nuova Sardegna was first published in 1891 and it is still a modern newspaper on the upswing, because of its tabloid-shaped form and its print and layout technique, in addition to its way to give detailed news and promptly discuss the problems. Profile of its readers is an important aspect of its modernity: they are well-educated men and women, social informed, professionally qualified and young on average. It is distributed all over the Sardinia territory by its four local editions: Sassari, Nuoro - the leading ones - Olbia and Oristano. La Nuova Sardegna approval reached the 40% of the population living in Sardinia that state to read local press.